My purpose fuels my vision. It's who I can't help being. It makes me feel alive and gives me the capacity and momentum to help build the world I imagine. A world where we all do work that is both meaningful to us and to others. Work that aligns our beliefs and our natural gifts. Work that uses the power of business to create a more sustainable, equitable and humane world.
I’m an ideas man, start-up mentor, marketer, strategist & brand innovator. After 15 years of working with global brands (Evian, Orange, UK Festivals, E.ON, M&S, John Lewis and National Geographic to name a few), it is now my time to help you move away from business as usual, discover a new kind of self-awareness and do things differently.
I aim to demystify instilling meaning and purpose in life and business.
I'm on a mission to build purpose-led brands that liberate our future.
Because that is how we will create the world we want to live in.
— Alex
Don't start a business to fit a market.
Start one to do something important.
Live out of your imagination. See everything as an adventure.
Focus on positive thoughts and attract positive results.
Think. Will what I'm doing make someone else's life better?
Always show up to give, not to get.
Explain 'why' you're doing 'what' and people will understand.
Be human. Be clear and authentic. Be creative.
Talk with clients like you talk to friends.
Play more. Connect more. Learn more.
If you love someone - let them know.
Don't start a business to fit a market.
Start one to do something important.
Live out of your imagination. See everything as an adventure.
Focus on positive thoughts and attract positive results.
Think. Will what I'm doing make someone else's life better?
Always show up to give, not to get.
Explain 'why' you're doing 'what' and people will understand.
Be human. Be clear and authentic. Be creative.
Talk with clients like you talk to friends.
Play more. Connect more. Learn more.
If you love someone - let them know.